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Michael Chen
Mar 23, 20243 min read
Your Brain Is Stupid : Content Creators, yes our brains are stupid too!
In a nutshell, the way social media works with it's algorithms and what-not - it amplifies the worst parts of being human. It makes the diff
24 views


Michael Chen
Nov 8, 20232 min read
Creative Strategist & Branded Content Producer | Film, TV, & Commercial Storytelling
This is my creative portfolio featuring highlights of my work as a Creative Producer between 2013 to 2023.
149 views


Michael Chen
Oct 7, 20235 min read
Branded Entertainment : The future of Advertising is here, and it actually works!
And it's a whole lotta fun too. *Read to the end and there's a fun experiment about ROI that I wrote using the Google Bard AI tool.* I...
24 views


Michael Chen
Mar 28, 20234 min read
My First Time - as a Branded Content Producer
Another #MyFirstTime story, #Throwback to 2013 when I jumped into my biggest professional working role of my career at the time. Taking...
22 views


Michael Chen
Mar 27, 20232 min read
#BrandedEntertainment : Pesan Dari Hati
Another release by my Iron Hill Media partner Hafiz Ibrahim alongside the people in The Academy Consulting and Viu in collaboration with...
6 views
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